TechCrunch Top 3

Apple debuts the $999 ultra-thin iPhone Air: This replaces the Plus model in the company's 2025 lineup, following the underperformance of the iPhone 16 Plus last year. Read More

Tesla revamps the Megapack in attempt to reverse its declining storage business: The new battery product, known as Megapack 3, is a bid to lure utilities and data center developers that are desperate for power. Read More

Ramp says it has hit $1B in annualized revenue: Ramp answered any lingering questions as to why investors valued the company at $22.5 billion just 45 days after they valued it at $16 billion. Read More

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Afternoon Must-Reads

Apple unveils Apple Watch Series 11, Watch Ultra 3, and Watch SE 3: One perk is the Apple Watch Series 11 can alert you to possible hypertension. Apple says it plans to notify over 1 million people with undiagnosed hypertension in the first year alone. Read More

iPhone 17, iPhone Air, AirPods Pro 3, and everything else announced at Apple's hardware event: From a new slim iPhone Air model to redesigned AirPods, here's what was announced at this year's Apple event. Read More

All of the iPhone 17 models compared: All four of the devices will be available to preorder on Friday and will be available on September 19. Read More

Microsoft to lessen reliance on OpenAI by buying AI from rival Anthropic: The move to diversify its AI partnerships by tapping the shoulder of OpenAI's top rival comes as the AI company also pursues independence from Microsoft with its own AI infrastructure and a potential LinkedIn competitor. Read More

Apple launches iPhone 17 with a 120 Hz display: The iPhone 17 has a slightly bigger screen at 6.3 inches as compared to the 6.1-inch screen of the iPhone 16. The display is getting an upgrade with ProMotion. Read More

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Last but Not Least

I want to love Apple's new iPhone Air, but the iPhone 17 is a better deal: I was within a heartbeat of preordering the new iPhone Air. But a closer looks at the specs changed my mind. Read More